Money Smart Week (MSW) is a public awareness campaign designed to help consumers better manage their personal finances. This is achieved through the collaboration and coordinated effort of organizations throughout New Mexico including businesses, financial institutions, schools, not-for-profits, libraries, government agencies and the media. These groups work together to stress the importance of financial literacy, inform consumers and small business owners where they can get help, and provide free educational seminars and activities throughout the year. Programming is offered to all demographics and income levels and covers all facets of personal finance from establishing a budget to first time home buying to estate planning to starting a small business.